IFPA worked with Kantar to identify critical macro, category and consumer shifts that will influence the floral industry over the next 3-5 years. First presented at the 2023 Floral Conference - Anaheim. The full presentation can be downloaded here.
IFPA worked with Kantar to identify critical macro, category and consumer shifts that will influence the floral industry over the next 3-5 years. First presented at the 2023 Floral Conference - Anaheim. The full presentation can be downloaded here.