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fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M0.25 8.125C0.25 3.77575 3.77575 0.25 8.125 0.25C12.4742 0.25 16 3.77575 16 8.125C16.0027 9.8902 15.4097 11.6047 14.317 12.991L19.4762 18.1495C19.7131 18.3864 19.8056 18.7316 19.7189 19.0552C19.6322 19.3787 19.3795 19.6315 19.0559 19.7182C18.7324 19.8049 18.3871 19.7124 18.1502 19.4755L12.9917 14.317C11.6523 15.3708 9.9625 16 8.125 16C3.77575 16 0.25 12.4742 0.25 8.125ZM8.125 2.125C4.81129 2.125 2.125 4.81129 2.125 8.125C2.125 11.4387 4.81129 14.125 8.125 14.125C11.4387 14.125 14.125 11.4387 14.125 8.125C14.125 4.81129 11.4387 2.125 8.125 2.125Z" fill="black" /><title xmlns="">Search Icon</title></svg> </button> <div id="search" class="megamenu-content" aria-hidden="true" aria-label="search" role="search"> <div data-react-component="HeaderSearch" data-props='{"placeholderText":"What are you looking for?","searchPageUrl":"/search","baseUrl":"https://www.freshproduce.com","staticRoots":[]}' class='subnav-container'></div> </div> <a href="/auth/login" class="score-button login-button"> Join / Sign In </a> </div> </div> </nav> </header> <main id="pageContent" class="page-wrapper" data-epi-type="content"> <section class="hero-banner default " data-epi-type="content"> <div class="container"> <div class="w-6col"> <div class="hero"> <H1 class='' data-epi-type = title>Fresh Ideas Showcase</H1> <div class="hero-body"> <div class="rich-text"> <p class="large-body">JULY 31 - AUGUST 1, 2025 MONTEREY, CA</p></div> </div> </div> </div> <div class="w-6col"> <picture> <source srcset="/siteassets/images/events/foodservice-conference/2025/fsc-freshideas02.jpg/_croppings/seed-mask-hero-hero-desktop.jpg" media="(min-width: 1200px)" /> <source srcset="/siteassets/images/events/foodservice-conference/2025/fsc-freshideas02.jpg/_croppings/seed-mask-hero-hero-mobile.jpg" media="(max-width: 1199px)" /> <img src="/siteassets/images/events/foodservice-conference/2025/fsc-freshideas02.jpg" alt="" /> </picture> </div> </div> </section> <section class="breadcrumbs"> <div class="container"> <section class="breadcrumb-wrapper "> <div class="container"> <div class="w-full"> <ol class="breadcrumb" itemScope itemType="http://schema.org/BreadcrumbList"> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/" itemProp="item"> <span itemProp="name">IFPA Home</span> </a> <meta itemProp="position" content="1" /> </li> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/events/" itemProp="item"> <span itemProp="name">Events</span> </a> <meta itemProp="position" content="2" /> </li> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/events/the-foodservice-conference/" itemProp="item"> <span itemProp="name">The Foodservice Conference</span> </a> <meta itemProp="position" content="3" /> </li> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/events/the-foodservice-conference/exhibit-sponsor/" itemProp="item"> <span itemProp="name">Exhibit</span> </a> <meta itemProp="position" content="4" /> </li> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/events/the-foodservice-conference/exhibit-sponsor/fresh-ideas-showcase/" itemProp="item"> <span itemProp="name">Fresh Ideas Showcase</span> </a> <meta itemProp="position" content="5" /> </li> </ol> </div> </div> </section> <div class="sharethis-inline-share-buttons"></div> </div> </section> <section class="content-spot-section"> <div class="container"> <div class="centered"> <!-- fixed --> <div class="score-content-spot rich-text " data-epi-type="content"> <p>Appeal to buyers seeking innovative products and services by showcasing your new offerings in the Fresh Ideas Showcase. Increase booth traffic and enjoy year-round online visibility within the industry.</p> <h3>How to Apply for a Showcase</h3> <p>Shelves are sold on a first-come, first-served basis, and space is limited. Showcases can be purchased through your booth application.</p> <h3>Eligibility Requirements</h3> <ul> <li>Your company must be an exhibitor in the 2026 Foodservice Conference Show</li> <li>Your product, product line, or service must have been introduced since July 2025</li> </ul> <h3>Showcase Pricing</h3> <ul> <li>IFPA Members: US$900</li> <li>Non-Members: US$1,800</li> </ul> <h3>Showcase Details</h3> <ul> <li>Dimensions: 35" W X 16" H X 11" D</li> <li>Non-refrigerated</li> <li>Lit with tube lighting</li> <li>Exhibitors may rent multiple shelves, different products must be displayed in each shelf</li> </ul> <h3>On-site Setup</h3> <p>Showcases are in the Portola Hotel & Spa, DeAnza Foyer. Shelf spaces are assigned by the order in which applications were received and paid for in full. We will do our best to not place you near a competitor. Once on-site, staff will direct you to your assigned shelf. If you have an issue with your display location, please do not move shelf signs around, see the expo team for help.</p> <h3>Setup</h3> <p>The Showcase will be locked except during setup, refresh, and tear-down times. Set up your display as early as possible on Thursday to maximize exposure.</p> <h3>Tear-Down</h3> <p>Any items not removed by 5:30 p.m. will be discarded, so be sure to remove anything valuable from your shelf. IFPA cannot assume responsibility for any stolen or damaged items.</p> <h3>Showcase Contest</h3> <p>Our judges will review the online listings, on-site displays, and in-booth promotional efforts to determine top finalists for the Best Product Promo and winners for the Best of Show Contest.</p> <p>Make sure you have your Fresh Ideas Showcase description and photo added in your online listing by logging into your exhibitor portal and selecting Upload Your Fresh Ideas Showcase.</p> </div> </div> </div> </section> <section class="score-stripe default " style=" background-image:url('/siteassets/images/backgrounds/jof/2025/ffe15d.jpg');" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-8col"> <img src="/siteassets/images/events/foodservice-conference/2025/fsc-freshideas01-v2.jpg" loading="lazy" /> </div><div class=" w-6col"> <img src="/siteassets/images/events/foodservice-conference/2025/fsc-freshideas02.jpg" alt="Display case labeled "FRESH IDEAS SHOWCASE" with various food products and promotional materials." title="Display case labeled "FRESH IDEAS SHOWCASE" with various food products and promotional materials." loading="lazy" /> </div><div class=" w-6col"> <img src="/siteassets/images/events/foodservice-conference/2025/fsc-freshideas03.jpg" alt="Exhibition display titled "Fresh Ideas Showcase" with various product promotions and samples." title="Exhibition display titled "Fresh Ideas Showcase" with various product promotions and samples." loading="lazy" /> </div> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="centered"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-6col"> <div class="people-card" data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/people/all-staff-hs/nancy-pickersgill.jpg" class="" alt="Nancy Pickersgill" title="Nancy Pickersgill" loading="lazy" /> </div> <div class="caption"> <p class="name">Nancy Pickersgill</p> <div class="rich-text"> <p>Trade Show Coordinator<br />International Fresh Produce Association</p> </div> <a href="tel:+1(302)781-5857" class="phone" data-epi-edit="PhoneNumber">+1 (302) 781-5857</a> <a href="mailto:npickersgill@freshproduce.com" class="email" data-epi-edit="EmailAddress">Email Nancy Pickersgill</a> </div> </div> </div><div class=" w-6col"> <div class="people-card" data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/people/all-staff-hs/kyle-mcmillan.png" class="" alt="Kyle McMilan" title="Kyle McMilan" loading="lazy" /> </div> <div class="caption"> <p class="name">Kyle McMillan</p> <div class="rich-text"> <p>Director, Trade Shows</p> <p>International Fresh Produce Association</p> </div> <a href="tel:+1(302)607-2130" class="phone" data-epi-edit="PhoneNumber">+1 (302) 607-2130</a> <a href="mailto:kmcmillan@freshproduce.com" class="email" data-epi-edit="EmailAddress">Email Kyle McMillan</a> 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fill="#FFFFFF" /><path d="M14.4404 21.3343C14.4494 21.4144 14.476 21.4915 14.5184 21.56C14.5607 21.6285 14.6176 21.6868 14.6851 21.7306C14.7525 21.7745 14.8289 21.8028 14.9085 21.8135C14.9882 21.8242 15.0693 21.8171 15.1459 21.7927L16.4759 21.3686C17.1606 21.1503 17.7601 20.7229 18.1906 20.1462C18.6211 19.5695 18.861 18.8723 18.8769 18.1522L18.8876 17.6699C18.8895 17.5835 18.8709 17.498 18.8334 17.4203C18.7959 17.3426 18.7406 17.2749 18.6719 17.2228C18.6033 17.1707 18.5232 17.1357 18.4385 17.1207C18.3537 17.1056 18.2665 17.111 18.1842 17.1362L16.8444 17.548C16.0754 17.7845 15.4132 18.2831 14.9722 18.9575C14.5313 19.6319 14.3394 20.4397 14.4298 21.2409L14.4404 21.3343ZM17.1632 18.591L17.7666 18.4056C17.7047 18.8466 17.5197 19.2612 17.2329 19.6015C16.9462 19.9418 16.5695 20.194 16.1461 20.329L15.5178 20.5293C15.5793 20.0826 15.7669 19.6629 16.0584 19.3194C16.3499 18.976 16.7332 18.7233 17.1632 18.591V18.591Z" fill="#FFFFFF" /></g><defs><clipPath id="clip0_2492:11727"><rect 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