Episode Overview
Explore the future of produce with host Vonnie Estes and guest Ryan Bartlett from Pairwise on Fresh Takes on Tech. Recorded live from Orlando, they dive into advancements in breeding technologies focusing on blackberries that are high-yielding and seedless, enhancing both grower economics and consumer experiences. Discover how these innovations impact crops like cherries and the broader agricultural landscape. Gain insights into consumer acceptance, the role of CRISPR technology, and Pairwise's collaboration with industry leaders to revolutionize farming and expand sustainable practices across the globe.
Key Points of Conversation
- Advanced Breeding Techniques: Explore how CRISPR is being used to improve both the economics and quality of produce, benefiting growers and consumers alike.
- Innovative Produce Varieties: Discover the debut of seedless blackberries and the potential of compact cherry bushes to transform fruit farming.
- Consumer Acceptance: Learn about the strategic importance of transparency and tangible consumer benefits in gaining acceptance for genetically edited produce.
- Partnerships and Market Launches: Understand Pairwise’s approach to collaboration and commercialization of new fruit traits through partnerships.
- Future of Agriculture: Delve into the exciting pipeline and the future possibilities of sustainable farming through advanced technology.
Guest Information
Ryan Bartlett is the Chief Technology and Commercial Officer at Pairwise, a company dedicated to revolutionizing the food and agriculture industry through advanced breeding technologies like CRISPR. Ryan's expertise spans the agri-food sector with a strong background in row crops, having worked with major corporations like Monsanto. At Pairwise, he leads initiatives that focus on improving the grower experience and advancing high-quality produce.
