September 4, 2025
Washington, DC – On the heels of last month’s Brazil Conference which brought a record number of fresh fruit and vegetable industry leaders together, the International Fresh Produce Association continued its ongoing efforts to help its member community shape the future of food and climate as part of São Paulo Climate Week.
“With all eyes on Belem, Brazil for COP30 in November, IFPA saw an opportunity to showcase fresh produce and floral as a key part in creating a more resilient food system worldwide,” said IFPA Vice President of Sustainability Tamara Muruetagoiena. “Fresh produce is a powerful climate solution and the energy and innovation I saw in São Paulo were undeniable.”
She noted that IFPA made significant progress in advancing industry representation and in-conjunction programs with COP30; this year marks the third consecutive year the organization has engaged with the United Nations Climate Change Conference.
Prior to COP30, IFPA has several other sustainability programs on its agenda, including:
- The Australian Sustainability Summit, September 16 in Melbourne. This program will unite growers, marketers, retailers, solution providers and industry leaders to discuss topics such as climate resilience, circular packaging, regenerative agriculture, sustainability reporting, and more. Muruetagoiena will also provide an exclusive preview of the IFPA Global Sustainability Framework, set to guide the industry on climate action, nature-positive practices, and sustainable growth.
- Climate Week NYC, September 21-28 in New York City. In addition to connecting with its members also attending Climate Week, IFPA will engage in events organized by collaborators like the Consumer Goods Forum, Rainforest Alliance, ReFED, the Regen House, and the U.S. Chamber of Commerce.
- Global Sustainability Framework collaborative work session with Consumer Goods Forum, October 15 in Anaheim, California. To be held prior to the IFPA Global Produce & Floral Show, CGF and IFPA representatives will meet to further plan framework implementation, which focuses on sustainable packaging, regenerative agriculture, food loss/waste, social responsibility, and climate change.
"Looking ahead to October and the Global Show, I am excited about the momentum surrounding the sustainability framework. This is a natural extension of our prior collaboration with the Consumer Goods Forum, where we led the creation of environmental benchmarks for produce and floral,” Muruetagoiena commented.
“With climate and environmental changes continuing to happen at a rapid pace, we need to prioritize future-proofing our food systems, which is also part of IFPA’s strategic plan. This includes everything from climate policy, climate research and investment, as well as aligning with other like-minded global organizations to develop solutions to ensure the long-term sustainability and viability of the global produce and floral community.”
Additional resources on regenerative agriculture, including case studies, Virtual Town Halls, working group insights, and more are available on the IFPA website.