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class="nav-item-link" tabindex="0" > Hotel </a> <a href="/events/the-mexico-conference/schedule/" class="nav-item-link " target=""> Programa </a> <a href="/events/the-mexico-conference/sponsorship/" class="nav-item-link " target=""> Patrocinios </a> <button data-id="search" class="nav-item-dropdown search-button" aria-expanded="false" aria-controls="search" aria-label="Open Toggle search input" type="button"> <span class="visually-hidden">Toggle Search</span> </button> <div id="search" class="megamenu-content" aria-hidden="true" aria-label="search" role="search"> <div data-react-component="HeaderSearch" data-props='{"placeholderText":"What are you looking for?","searchPageUrl":"/search","baseUrl":"https://www.freshproduce.com","staticRoots":[]}' class='subnav-container'></div> </div> <a href="/auth/login" class="score-button login-button"> Join / Sign In </a> </div> </div> </nav> </header> <main id="pageContent" class="page-wrapper" data-epi-type="content"> <section 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The Mexico Conference es el lugar ideal para crear conexiones globales en la industria de frutas, vegetales y flores.</h2> </div> </div> <div class="call-to-action"> </div> </div> </div> </div> <picture> <source srcset="/siteassets/images/events/mexico-conference/2025/mexico-jof-2025-hero.jpg/_croppings/offset-hero-hero-desktop.jpg" media="(min-width: 1200px)" /> <source srcset="/siteassets/images/events/mexico-conference/2025/mexico-jof-2025-hero.jpg/_croppings/offset-hero-hero-mobile.jpg" media="(max-width: 1199px)" /> <img src="/siteassets/images/events/mexico-conference/2025/mexico-jof-2025-hero.jpg" alt="" /> </picture> </div> </section> <section class="breadcrumbs"> <div class="container"> <section class="breadcrumb-wrapper "> <div class="container"> <div class="w-full"> <ol class="breadcrumb" itemScope itemType="http://schema.org/BreadcrumbList"> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/" itemProp="item"> <span itemProp="name">IFPA Home</span> </a> <meta itemProp="position" content="1" /> </li> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/events/" itemProp="item"> <span itemProp="name">Events</span> </a> <meta itemProp="position" content="2" /> </li> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/events/the-mexico-conference/" itemProp="item"> <span itemProp="name">The Mexico Conference</span> </a> <meta itemProp="position" content="3" /> </li> </ol> </div> </div> </section> <div class="sharethis-inline-share-buttons"></div> </div> </section> <section class="score-stripe no-mt default " style="" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> </div> <div class="cta justify-center"> <a class="score-button secondary secondary secondary GTMBUTTON" target="_self" rel="" title="Hotel" href="/events/the-mexico-conference/#hotelinfo" > Hotel </a> <a class="score-button secondary secondary secondary GTMBUTTON" target="_self" rel="" title="Programa" href="/events/the-mexico-conference/schedule/" > Programa </a> <a class="score-button secondary secondary secondary GTMBUTTON" target="_self" rel="" title="Patrocinios" href="/events/the-mexico-conference/sponsorship/" > Patrocinios </a> </div> </div> </div> </section> <section class="score-stripe fat " style="background-color: #E3EEEA; background-image:url('/siteassets/images/backgrounds/jof/2025/ffe15d.jpg');" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-6col"> <div class="score-highlight icon-highlight " data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/images/icons/circles/thumbs-up.svg" alt="" /> </div> <div class="caption"> <H2 class='' >¿Por qué participar?</H2> <div class="score-highlight-body rich-text"> <ul> <li>Haz negocios con compradores nacionales e internacionales.</li> <li>Conéctate con líderes, tomadores de decisiones y directivos de empresas.</li> <li>Presenta tus productos e innovaciones en el área de exhibición.</li> <li>Aprende de expertos en tendencias de consumo, tecnología, inocuidad alimentaria y mejores prácticas. </li> </ul> </div> </div> </div> </div><div class=" w-6col"> <div class="score-highlight icon-highlight " data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/images/icons/circles/events.svg" alt="" /> </div> <div class="caption"> <H2 class='' >¿Quién asistirá?</H2> <div class="score-highlight-body rich-text"> <p>Únete a importadores, exportadores, minoristas (retailers), productores, proveedores de tecnología y logística, y profesionales de otros sectores relacionados con la industria que desean expandir su negocio en México y el mundo.</p> </div> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe no-mt default " style="background-color: #EAF7EE;" > <div class="container"> <div class="centered"> <div class="w-full"> <div class="section-header text-left"> <H3 class='' >Tarifas de Registro: The Mexico Conference 2025</H3> </div> <div class="content-area justify-center"> <div class=" w-full"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><strong>Registro para la conferencia:</strong></p> <ul> <li><span style="color: inherit; font-size: max(1rem, min(0.95598rem + 0.1878vw, 1.125rem));">Miembro: US$395 </span></li> <li><span style="color: inherit; font-size: max(1rem, min(0.95598rem + 0.1878vw, 1.125rem));">No Miembro: US$485</span></li> </ul> <p><strong>Registro múltiple (6 o más)*:</strong></p> <ul> <li><span style="color: inherit; font-size: max(1rem, min(0.95598rem + 0.1878vw, 1.125rem));">Miembro: US$335</span></li> <li><span style="color: inherit; font-size: max(1rem, min(0.95598rem + 0.1878vw, 1.125rem));">No Miembro: US$425</span></li> </ul> <p><strong>Gobierno**:</strong></p> <ul> <li>Miembro: US$200</li> <li>No Miembro: US$250</li> </ul> <p><strong>Minorista***:</strong></p> <ul> <li><span style="color: inherit; font-size: max(1rem, min(0.95598rem + 0.1878vw, 1.125rem));">US$0 </span></li> </ul> <p><strong>Estudiante****:</strong></p> <ul> <li><span style="color: inherit; font-size: max(1rem, min(0.95598rem + 0.1878vw, 1.125rem));">US$150</span></li> </ul> </div> </div><div class=" w-full"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><em>* La tarifa múltiple para la conferencia (seis o más asistentes de la misma empresa registrados al mismo tiempo) se aplicará automáticamente cuando se añadan seis registros de conferencia a tu carrito de compras. Los descuentos y reembolsos no se aplicarán a pedidos por separado.</em><br /><em> ** IFPA se reserva el derecho de revisar todas las solicitudes de registro de tarifa gubernamental y cancelar aquellas que no cumplan con las categorías de registro listadas.</em><br /><em> *** IFPA se reserva el derecho de revisar todas las solicitudes de registro gratuito y cancelar aquellas que no cumplan con las categorías de registro listadas. No miembros, por favor contacten a Rubén Ramírez para calificar para la tarifa de minorista.</em><br /><em> **** El registro de estudiantes está destinado a estudiantes de tiempo completo o parcial que actualmente estén inscritos en un programa acreditado y que no estén trabajando en la industria de productos frescos y flores. Se requiere verificación del estudiante. Los estudiantes deben proporcionar una copia de su identificación estudiantil del semestre actual o un horario de clases del semestre actual. Por favor envíen la prueba de su estado de estudiante a Shelly Su. Se proporcionará un código de descuento tras la revisión y aprobación del estado de estudiante.</em></p> <p> </p> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe mb-md default " style="" > <div class="container"> <div class="w-full"> <div class="section-header text-center"> <H3 class='' >2025 Compradores Confirmados /2025 Confirmed Buyers</H3> </div> <div class="content-area justify-center"> <div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/alsuper.jpg" class="" alt="AlSuper logo" title="AlSuper logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/chedraui.jpg" class="" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/city_club.jpg" class="" alt="City Club logo" title="City Club logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/h-e-b.jpg" class="" alt="H-E-B logo" title="H-E-B logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/lacomer-hor.jpg" class="" alt="LaComer logo" title="LaComer logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/ley.jpg" class="" alt="Ley logo" title="Ley logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/sobeys-2025.jpg" class="" alt="Sobeys logo" title="Sobeys logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/soriana.jpg" class="" alt="Soriana logo" title="Soriana logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/walmart_mexico_y_centroamerica.jpg" class="" alt="Walmart logo" title="Walmart logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/walmart-with-tag-line.jpg" class="" alt="Walmart - Save money. Live better. logo" title="Walmart - Save money. Live better. logo" loading="lazy" /> </div> </div> </div> </div> </div> </section> <section class="score-stripe no-mt default " style="background-color: #E3EEEA;" > <div class="container"> <div class="w-full"> <div class="section-header text-center"> <H3 class='' >Fotos de The Mexico Conference 2025</H3> </div> <div class="content-area justify-center"> <div class=" w-4col"> <img src="/siteassets/images/events/mexico-conference/2025/gallery/0001.jpg" alt="A group of nine people standing in front of a screen displaying "FRESH PRODUCE ASSOCIATION" logo." title="A group of nine people standing in front of a screen displaying "FRESH PRODUCE ASSOCIATION" logo." loading="lazy" /> </div><div class=" w-4col"> <img src="/siteassets/images/events/mexico-conference/2025/gallery/5dm40126.jpg" alt="A group of four people engaged in discussion around a table with a laptop, during a professional event." title="A group of four people engaged in discussion around a table with a laptop, during a professional event." loading="lazy" /> </div><div class=" w-4col"> <img src="/siteassets/images/events/mexico-conference/2025/gallery/networking.jpg" alt="People interacting near a display of fresh produce in a brightly lit indoor venue." title="People interacting near a display of fresh produce in a brightly lit indoor venue." loading="lazy" /> </div><div class=" w-4col"> <a class="score-button primary primary primary GTMBUTTON" target="_self" rel="" title=" Ver más fotos" href="/events/the-mexico-conference/gallery/" > Ver más fotos </a> </div> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-8col"> <div class="brightcove-video brightcove-BrfK9y0jZ "> <video-js data-video-id="6374356894112" data-account="1905768963001" data-player="BrfK9y0jZ" data-embed="default" controls="" class="vjs-fluid"></video-js> <script src="//players.brightcove.net/1905768963001/BrfK9y0jZ_default/index.min.js"> </script> </div> </div> </div> </div> </div> </section> <section class='anchor-section mt-0'> <span class='anchorpoint sr-only' id='hotelinfo'></span> </section> <section class="score-stripe default " style="background-color: #FEF3E4;" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-8col"> <script> var map; function initMap() { map = new google.maps.Map(document.getElementById('788fab6aaa8949d7b13b5c208993d0f8'), { center: { lat: 20.6765534, lng: -103.4138074 }, zoom: 12 }); var marker = new google.maps.Marker({ position: map.center }); marker.setMap(map); }; </script> <script async defer src="https://maps.googleapis.com/maps/api/js?key=AIzaSyBZVyIhxnIoiEZQ0F39DkfvNaHDvC_NHkg&v=quarterly&callback=initMap"></script> <div class="score-location" data-ux-state="loaded"> <div class="google-map-canvas" style="position: relative; overflow: hidden;"> <div id="788fab6aaa8949d7b13b5c208993d0f8" style="height: 100%; width: 100%; position: absolute; top: 0px; left: 0px; background-color: rgb(229, 227, 223);"> </div> </div> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <h2>Ubicación del evento</h2> <h3>Hard Rock Hotel</h3> <p>Av. Ignacio L. Vallarta 5145, Camino Real<br />Zapopan Guadalajara, Jalisco 45040 Mexico</p> <p> </p> </div> </div> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="w-full"> <div class="section-header text-center"> <H3 class='' >Gracias a nuestros 2025 Patrocinadores Premier</H3> <p class="subtitle"> Thank you to our 2025 Premier Sponsors </p> </div> <div class="content-area justify-center"> <div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/agtools-esp.jpg" class="" alt="ag tools logo" title="ag tools logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/smart_co2024.jpg" class="" alt="Smart Co logo" title="Smart Co logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/sweet-seasons.jpg" class="" alt="Sweet Seasons logo" title="Sweet Seasons logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/wonderful-citrus-logo-stacked-25.jpg" class="" alt="Wonderful citrus logo" title="Wonderful citrus logo" loading="lazy" /> </div> </div> </div> </div> </div> </section> <section class="logo-cards-slider accent-25 color-white"> <div class="w-full"> <div class="container"> <div class="section-header text-center"> <H3 class='' >Gracias a nuestros 2025 patrocinadores</H3> </div> </div> <div class="content-area"> <div data-react-component="LogoCardsSlider" data-props='{"results":[{"imgSrc":"/siteassets/images/company-logos/400x300/produce-first.jpg","imgAlt":"Produce First logo","imgTitle":"Produce First logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/ev-produce-international.jpg","imgAlt":"EV Produce International","imgTitle":"EV Produce International"},{"imgSrc":"/siteassets/images/company-logos/400x300/librado-pina-logo-2025.jpg","imgAlt":"Librado Pina logo","imgTitle":"Librado Pina logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/anavale-produce.jpg","imgAlt":null,"imgTitle":null},{"imgSrc":"/siteassets/images/company-logos/400x300/chep.jpg","imgAlt":"Chep logo","imgTitle":"Chep logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/world-vision.jpg","imgAlt":"World Vision logo","imgTitle":"World Vision logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/rh-shipping.jpg","imgAlt":"R.H. 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class="score-call-to-action"> <a class="score-button seed-link seed-link seed-link GTMBUTTON" target="_self" rel="" title="Ver todos los patrocinadores y expositores / See all sponsors and exhibitors" href="/events/the-mexico-conference/all-sponsors/" > Ver todos los patrocinadores y expositores / See all sponsors and exhibitors </a> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="w-full"> <div class="section-header text-center"> <H3 class='' >Gracias a nuestros 2025 aliados en medios</H3> <p class="subtitle"> Thank you to our 2025 media partners </p> </div> <div class="content-area justify-center"> <div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/agroorganico.jpg" class="" alt="Agro Orgánico logo" title="Agro Orgánico logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/deriego-logo.jpg" class="" alt="de Riego logo" title="de Riego logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/gcma.jpg" class="" alt="GCMA logo - Certeza en la toma de decisiones" title="GCMA logo - Certeza en la toma de decisiones" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/produce-champion.jpg" class="" alt="The Produce Champion logo" title="The Produce Champion logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/tecnoagro-logo.jpg" class="" alt="Tecnoagro logo" title="Tecnoagro logo" loading="lazy" /> </div> </div><div class=" w-2col"> <div class="logo-card"> <img src="/siteassets/images/company-logos/400x300/veggies-from-mexico.jpg" class="" alt="Veggies from Mexico Logo" title="Veggies from Mexico Logo" loading="lazy" /> </div> </div> </div> </div> </div> </section> <section class="score-stripe mb-md default " style="" > <div class="container"> <div class="w-full"> <div class="section-header text-center"> <H3 class='' >¿Tienes alguna pregunta sobre este evento?</H3> </div> <div class="content-area justify-center"> <div class=" w-6col"> <div class="people-card" data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/people/all-staff-hs/shelly-su.jpg" class="" alt="Shelly Su" title="Shelly Su" loading="lazy" /> </div> <div class="caption"> <p class="name">Shelly Su</p> <div class="rich-text"> <p>Event Manager</p> </div> <a href="tel:+1(302)207-2140" class="phone" data-epi-edit="PhoneNumber">+1(302)207-2140</a> <a href="mailto:ssu@freshproduce.com" class="email" data-epi-edit="EmailAddress">Email Shelly Su</a> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe mb-md default " style="" > <div class="container"> <div class="w-full"> <div class="section-header text-center"> <H3 class='' >¿Te interesa ser patrocinador?</H3> </div> <div class="content-area justify-center"> <div class=" w-6col"> <div class="people-card" data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/people/all-staff-hs/ruben-ramirez.jpg" class="" alt="Ruben Ramirez" title="Ruben Ramirez" loading="lazy" /> </div> <div class="caption"> <p class="name">Ruben Ramirez</p> <div class="rich-text"> <p>General Manager, Mexico<br />International Fresh Produce Association</p> </div> <a href="tel:+5214426477620" class="phone" data-epi-edit="PhoneNumber">+52 1 442 647 7620</a> <a href="mailto:rramirez@freshproduce.com" class="email" data-epi-edit="EmailAddress">Email Ruben Ramirez</a> </div> </div> </div><div class=" w-6col"> <div class="people-card" data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/people/all-staff-hs/peter-wilder.png" class="" alt="Peter Wilder" title="Peter Wilder" loading="lazy" /> </div> <div class="caption"> <p class="name">Peter S. Wilder</p> <div class="rich-text"> <p>Sales and Engagement Manager</p> <p>International Fresh Produce Association</p> </div> <a href="tel:+1(302)607-2115" class="phone" data-epi-edit="PhoneNumber">+1(302)607-2115</a> <a href="mailto:pwilder@freshproduce.com" class="email" data-epi-edit="EmailAddress">Email Peter S. Wilder</a> </div> </div> </div> </div> </div> </div> </section> <script type="application/ld+json" class="visually-hidden"> {"@context":"https://schema.org","@type":"Event","name":"The Mexico Conference","description":"The Mexico Conference, dedicado a toda la cadena de suministro, es el lugar ideal para crear conexiones globales en la industria de frutas, vegetales y flores.","image":"https://www.freshproduce.com/siteassets/images/events/mexico-conference/2022/guadalajara-mexico.jpg/_croppings/event-landing-page-open-graph.jpg","endDate":"2025-05-15T04:00:00+00:00","eventStatus":"https://schema.org/EventScheduled","location":{"@type":"Place","address":{"@type":"PostalAddress","addressCountry":"Mexico","addressLocality":"Guadalajara ","addressRegion":"Jalisco","postalCode":"45040","streetAddress":"5145 Camino Real Zapopan"}},"organizer":{"@type":"Organization","name":"International Fresh Produce Association","url":"https://www.freshproduce.com"},"startDate":"2025-05-14T04:00:00+00:00"} 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14.6851 21.7306C14.7525 21.7745 14.8289 21.8028 14.9085 21.8135C14.9882 21.8242 15.0693 21.8171 15.1459 21.7927L16.4759 21.3686C17.1606 21.1503 17.7601 20.7229 18.1906 20.1462C18.6211 19.5695 18.861 18.8723 18.8769 18.1522L18.8876 17.6699C18.8895 17.5835 18.8709 17.498 18.8334 17.4203C18.7959 17.3426 18.7406 17.2749 18.6719 17.2228C18.6033 17.1707 18.5232 17.1357 18.4385 17.1207C18.3537 17.1056 18.2665 17.111 18.1842 17.1362L16.8444 17.548C16.0754 17.7845 15.4132 18.2831 14.9722 18.9575C14.5313 19.6319 14.3394 20.4397 14.4298 21.2409L14.4404 21.3343ZM17.1632 18.591L17.7666 18.4056C17.7047 18.8466 17.5197 19.2612 17.2329 19.6015C16.9462 19.9418 16.5695 20.194 16.1461 20.329L15.5178 20.5293C15.5793 20.0826 15.7669 19.6629 16.0584 19.3194C16.3499 18.976 16.7332 18.7233 17.1632 18.591V18.591Z" fill="#FFFFFF" /></g><defs><clipPath id="clip0_2492:11727"><rect width="30.8571" height="24" fill="white" /></clipPath></defs></svg> <span>Advocacy</span> </a> </div> <ul class="menu-list-links"> <li 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22.3391 13.9639 22.1486C13.7858 21.9582 13.6486 21.7331 13.5611 21.4874C13.4735 21.2417 13.4374 20.9807 13.455 20.7204L14.3919 6.70752H25.8471L26.784 20.7204C26.8027 20.9807 26.7671 21.242 26.6795 21.4877C26.5919 21.7335 26.4542 21.9584 26.2751 22.1481V22.1481ZM30.8761 15.5489C30.5975 16.0976 30.1313 16.528 29.5622 16.762C28.9931 16.9961 28.359 17.0181 27.775 16.8241L27.2036 8.27865C27.858 7.8977 28.6232 7.75276 29.3716 7.868C30.12 7.98324 30.8062 8.35168 31.3156 8.91184C32.461 10.1675 32.2397 13.5165 30.8761 15.5489Z" fill="#FFFFFF" /></g><defs><clipPath id="clip0_2492:11725"><rect width="33.2936" height="24" fill="white" /></clipPath></defs></svg> <span>Who We Are</span> </a> </div> <ul class="menu-list-links"> <li class="menu-list-item"> <a href="/who-we-are/history/" target="" class="">History</a> </li> <li class="menu-list-item"> <a href="/who-we-are/press-center/" target="" class="">Press Center</a> </li> <li class="menu-list-item"> <a href="/who-we-are/board-of-directors/" 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