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that ignites produce marketers. Meet the people who </span><span class="NormalTextRun SCXW96278852 BCX0">impact</span><span class="NormalTextRun SCXW96278852 BCX0"> consumer food choices – retail dietitians, foodservice tastemakers and nutrition, </span><span class="NormalTextRun SCXW96278852 BCX0">lifestyle</span><span class="NormalTextRun SCXW96278852 BCX0"> and agricultural communicators. </span></span></p> </div> </div> <div class="call-to-action"> <a class="score-button primary primary primary GTMBUTTON" target="_self" rel="" title="Register Now" href="https://my.freshproduce.com/s/community-event?id=a1uUR000004NQqjYAG" > Register Now </a> </div> </div> </div> </div> <picture> <source srcset="/siteassets/images/events/consumer-connection-conference/2025/cc2025-reg-page-hero-image---no-graphic-overlay.jpg/_croppings/offset-hero-hero-desktop.jpg" media="(min-width: 1200px)" /> <source srcset="/siteassets/images/events/consumer-connection-conference/2025/cc2025-reg-page-hero-image---no-graphic-overlay.jpg/_croppings/offset-hero-hero-mobile.jpg" media="(max-width: 1199px)" /> <img src="/siteassets/images/events/consumer-connection-conference/2025/cc2025-reg-page-hero-image---no-graphic-overlay.jpg" alt="" /> </picture> </div> </section> <section class="breadcrumbs"> <div class="container"> <section class="breadcrumb-wrapper "> <div class="container"> <div class="w-full"> <ol class="breadcrumb" itemScope itemType="http://schema.org/BreadcrumbList"> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/" itemProp="item"> <span itemProp="name">IFPA Home</span> </a> <meta itemProp="position" content="1" /> </li> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/events/" itemProp="item"> <span itemProp="name">Events</span> </a> <meta itemProp="position" content="2" /> </li> <li class="breadcrumb-item" itemProp="itemListElement" itemScope itemType="http://schema.org/BreadcrumbList"> <a href="/events/the-consumer-connection/" itemProp="item"> <span itemProp="name">Consumer Connection</span> </a> <meta itemProp="position" content="3" /> </li> </ol> </div> </div> </section> <div class="sharethis-inline-share-buttons"></div> </div> </section> <section class="score-stripe fat " style="background-color: #EAF7EE;" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-6col"> <div class="score-highlight mb-sm icon-highlight " data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/images/icons/circles/thumbs-up.svg" alt="" /> </div> <div class="caption"> <div class="score-highlight-body rich-text"> <h2 style="color: #000000; text-align: center;">Why Attend?</h2> <p><span class="TextRun SCXW147542288 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW147542288 BCX0">It’s</span><span class="NormalTextRun SCXW147542288 BCX0"> all about consumers and choices! Come and meet the direct-to-consumer communicators. </span></span><span class="TextRun SCXW147542288 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW147542288 BCX0">Catch insights from experts in consumer trends and behavior. And get to know the </span><span class="NormalTextRun SCXW147542288 BCX0">retail dietitians, foodservice tastemakers, and nutrition, lifestyle and agricultural communicators who influence shopper choices</span><span class="NormalTextRun SCXW147542288 BCX0">. </span></span><span class="EOP SCXW147542288 BCX0" data-ccp-props="{"201341983":0,"335559739":160,"335559740":259}"> </span></p> </div> </div> </div> </div><div class=" w-6col"> <div class="score-highlight icon-highlight " data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/images/icons/circles/events.svg" alt="" /> </div> <div class="caption"> <div class="score-highlight-body rich-text"> <h2 style="color: #000000; text-align: center;">Who Attends?</h2> <p style="color: #000;">Produce marketers, industry leaders, trendsetters and tastemakers from every point in the supply chain. Plus, 30+ handpicked consumer-facing experts from retail, foodservice, and lifestyle, nutrition and agriculture communication and media platforms.</p> </div> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="w-full"> <div class="section-header text-center"> <H2 class='' >Why attend Consumer Connection?</H2> </div> <div class="content-area justify-center"> <div class=" w-full"> <section class='anchor-section mt-0'> <span class='anchorpoint sr-only' id='video'>Consumer connection promotional video</span> </section> </div><div class=" w-8col"> <div class="brightcove-video brightcove-default "> <video-js data-video-id="6369097073112" data-account="1905768963001" data-player="default" data-embed="default" controls="" class="vjs-fluid"></video-js> <script src="//players.brightcove.net/1905768963001/default_default/index.min.js"> </script> </div> </div> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="w-full"> <div class="section-header text-center"> <H3 class='' >Learn How to Influence Shopper Choices</H3> </div> <div class="content-area justify-center"> <div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-01.jpg" alt="A meeting room at the 2024 Consumer Connection event. Two women speak at a round table." width="1000" height="667" /></p> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-02.jpg" alt="Outside at a booth serving sandwiches as a woman takes a photo of the a man speaking." width="1000" height="667" /></p> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-03.jpg" alt="Consumer Connection 2024 board pose for picture in a ridiculous fashion." width="1000" height="667" /></p> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-04.jpg" alt="Consumer connection attendees meeting during the conference education session." width="1000" height="667" /></p> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-05.jpg" alt="A woman takes a photo with her camera of a description of one of the dishes served at lunch." width="1000" height="667" /></p> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-06.jpg" alt="A woman holding a plate of food takes a photo of a sign that reads: Powerful Produce Pairings Flavor Exploration & Luncheon." width="1000" height="667" /></p> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-07.jpg" alt="Four women on stage talk to conference attendees at Consumer Connection." width="1000" height="667" /></p> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-08.jpg" alt="Three women pose on a platform at the Consumer Connection photo booth." width="1000" height="667" /></p> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><img src="/siteassets/images/events/consumer-connection-conference/2024/cc-2024-09.jpg" alt="Two board members speak to conference attendees." width="1000" height="667" /></p> </div> </div> </div> </div> </div> </section> <section class="score-stripe mb-md default " style="background-color: #E3EEEA;" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-8col"> <script> var map; function initMap() { map = new google.maps.Map(document.getElementById('3f8de62f9838404fbe2c963f12be4641'), { center: { lat: 33.091722, lng: -96.841493 }, zoom: 12 }); var marker = new google.maps.Marker({ position: map.center }); marker.setMap(map); }; </script> <script async defer src="https://maps.googleapis.com/maps/api/js?key=AIzaSyBZVyIhxnIoiEZQ0F39DkfvNaHDvC_NHkg&v=quarterly&callback=initMap"></script> <div class="score-location" data-ux-state="loaded"> <div class="google-map-canvas" style="position: relative; overflow: hidden;"> <div id="3f8de62f9838404fbe2c963f12be4641" style="height: 100%; width: 100%; position: absolute; top: 0px; left: 0px; background-color: rgb(229, 227, 223);"> </div> </div> </div> </div><div class=" w-4col"> <div class="score-content-spot rich-text " data-epi-type="content"> <h2>Event Location</h2> <h3>Westin Stonebriar<br />Golf Resort & Spa</h3> <p>1549 Legacy Dr<br />Frisco, TX 75034<br />Phone: <a href="tel:9726688000">(972)668-8000</a></p> <!-- <p>(Book before April 5, 2024 to receive the special conference rate of $289/night. The hotel block at the Sheraton Grand Wild Horse Pass is close to being sold out. We are currently working on adding additional rooms to our block. If you are unable to make a room reservation online, we suggest you call the hotel at (602) 225-0100. Please check this page for additional updates)</p>--> </div> </div> </div> </div> </div> </section> <section class="logo-cards-slider default color-white"> <div class="w-full"> <div class="container"> <div class="section-header text-center"> <H3 class='' >Thank You to our 2025 Sponsors</H3> </div> </div> <div class="content-area"> <div data-react-component="LogoCardsSlider" data-props='{"results":[{"imgSrc":"/siteassets/images/company-logos/400x300/highline-mushrooms-blk.jpg","imgAlt":"Highline Mushrooms logo","imgTitle":"Highline Mushrooms logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/michigan-apples.jpg","imgAlt":"Michigan Apples logo","imgTitle":"Michigan Apples logo"},{"imgSrc":"/contentassets/8207bc4e11f44dc7aaa9afeaa4e556d6/chelan-fresh_joyfully-grown.jpg","imgAlt":null,"imgTitle":null},{"imgSrc":"/siteassets/images/company-logos/400x300/contientalfresh.jpg","imgAlt":"Continental Fresh logo","imgTitle":"Continental Fresh logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/stemilt-wff-logo.jpg","imgAlt":"Stemilt logo","imgTitle":"Stemilt logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/duda.png","imgAlt":"Duda logo","imgTitle":"Duda logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/pork-board.jpg","imgAlt":"Pork Board","imgTitle":"Pork Board"},{"imgSrc":"/siteassets/images/company-logos/400x300/lm-logo.jpg","imgAlt":"L\u0026M logo","imgTitle":"L\u0026M logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/bolthouse_logo--_2024.jpg","imgAlt":"Bolthouse Fresh Foods logo","imgTitle":"Bolthouse Fresh Foods logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/yo-quiero.jpg","imgAlt":"Yo Quiero logo","imgTitle":"Yo Quiero logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/california-walnuts.jpg","imgAlt":"California Walnuts logo","imgTitle":"California Walnuts logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/pear-usa.jpg","imgAlt":"Pears USA","imgTitle":"Pears USA"},{"imgSrc":"/siteassets/images/company-logos/400x300/ocean-mist-farms.jpg","imgAlt":"Ocean Mist Farms logo","imgTitle":"Ocean Mist Farms logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/healthy-family-project.jpg","imgAlt":"Healthy Family Project logo","imgTitle":"Healthy Family Project logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/dole-foods-logo.jpg","imgAlt":"Dole Foods logo","imgTitle":"Dole Foods logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/sun-world.jpg","imgAlt":"Sun World logo","imgTitle":"Sun World logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/naturipe.png","imgAlt":"Nature Ripe logo","imgTitle":"Nature Ripe logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/fresh-express.jpg","imgAlt":"Fresh Express logo","imgTitle":"Fresh Express logo"},{"imgSrc":"/siteassets/images/company-logos/400x300/general-mills-bell-institute.jpg","imgAlt":"general mills-bell institute","imgTitle":"general mills-bell institute"},{"imgSrc":"/siteassets/images/company-logos/400x300/dno-produce.png","imgAlt":"DNO Produce logo - healthy made easy","imgTitle":"DNO Produce logo - healthy made easy"}],"animationSpeed":5.0}' class=''></div> </div> <div class="score-call-to-action"> <a class="score-button seed-link seed-link seed-link GTMBUTTON" target="_self" rel="" title="View All Sponsors" href="/events/the-consumer-connection/all-sponsors/" > View All Sponsors </a> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-8col"> <div class="score-content-spot rich-text " data-epi-type="content"> <h2 style="color: #000000; text-align: center;">Sponsorship</h2> <p style="color: #000000; text-align: center;">For those seeking thought leadership, influencer engagement, educational and/or product promotion opportunities, this event is a powerful all-in-one business opportunity to add to your marketing mix.</p> </div> </div><div class=" w-6col"> <div class="people-card" data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/people/all-staff-hs/sharese-roper.jpg" class="" loading="lazy" /> </div> <div class="caption"> <p class="name">Sharese Roper</p> <div class="rich-text"> <p>Director, Industry & Partner Engagement<br />International Fresh Produce Association</p> </div> <a href="tel:(302)607-2165" class="phone" data-epi-edit="PhoneNumber">(302)607-2165</a> <a href="mailto:sroper@freshproduce.com" class="email" data-epi-edit="EmailAddress">Email Sharese Roper</a> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe mb-lg default " style="background-color: #EAF7EE;" > <div class="container"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-6col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p class="heading-three" style="text-align: center;">Event Questions?</p> <div class="people-card" data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/people/all-staff-hs/valerie-mendoza.jpg" class="" alt="Valerie Mendoza Headshot" title="Valerie Mendoza Headshot" loading="lazy" /> </div> <div class="caption"> <p class="name">Valerie Mendoza</p> <div class="rich-text"> <p>Events Manager</p> </div> <a href="tel:+1(302)607-2132" class="phone" data-epi-edit="PhoneNumber">+1(302)607-2132</a> <a href="mailto:vmendoza@freshproduce.com" class="email" data-epi-edit="EmailAddress">Email Valerie Mendoza</a> </div> </div> </div> </div> </div> </div> </div> </section> <script type="application/ld+json" class="visually-hidden"> {"@context":"https://schema.org","@type":"Event","name":"The Consumer Connection Conference","description":"The Consumer Connection Conference is where industry marketers unite with retail dietitians, foodservice leaders, nutrition/ag communicators and trade 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