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class="container"> <!-- contained markup --> <div class="score-content-spot rich-text " data-epi-type="content"> </div> </div> </section> <section class="content-spot-section"> <div class="container"> <!-- contained markup --> <div class="score-content-spot rich-text " data-epi-type="content"> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="w-full"> <div class="content-area justify-start"> <div class=" w-6col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p class="eyebrow"><img style="float: left;" src="/siteassets/images/icons/navigation/icon-nav-membership.svg" alt="Icon of two hands holding a plant" width="22" height="24" />Membresía IFPA</p> <h1 style="text-transform: uppercase;"><span style="font-weight: lighter;">Impulsa el crecimiento de tu empresa en la industria</span> global de productos frescos</h1> <p>Conecta a tu equipo con inteligencia de mercado, recursos estratégicos y la red global que impulsa el futuro de la industria.</p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p style="height: 250px; overflow: hidden; border-top-left-radius: 50px; border-top-right-radius: 50px; margin: 0;"><img style="width: 100%; height: auto; display: block;" src="/siteassets/images/various-f-and-v/collageoffruitandveg.jpg" alt=" width=" height="1321" /></p> <div style="display: flex; flex-wrap: wrap; gap: 8px;"> <div style="flex: 1; min-width: 120px; border-left: solid 4px #ade0bc; padding: 10px; margin-bottom: 8px;"><strong>EMPRESAS</strong><br /><span class="large-body"><strong>3,000+</strong></span></div> <div style="flex: 1; min-width: 120px; border-left: solid 4px #ffd788; padding: 10px; margin-bottom: 8px;"><strong style="text-transform: uppercase;">países</strong><br /><span class="large-body"><strong>90+</strong></span></div> <div style="flex: 1; min-width: 120px; border-left: solid 4px #e89d3b; padding: 10px; margin-bottom: 8px;"><strong>PROFESIONALES</strong><br /><span class="large-body"><strong>50,000+</strong></span></div> </div> </div> </div> </div> <div class="cta justify-start"> <a class="score-button primary primary primary GTMBUTTON" target="_self" rel="" title="Hazte miembro de IFPA hoy mismo" href="https://my.freshproduce.com/s/login/?startURL=%2Fs%2F&_gl=1*1f71gag*_gcl_au*MjE1MjI3MDIzLjE3ODk0NzY0MjI.*_ga*MTY4MTc3NzcxNy4xNzA5OTA3ODg5*_ga_7R3KC08440*czE3OTE5ODcxNzgkbzEzNjAkZzEkdDE3OTE5ODcxODQkajU0JGwwJGgw#/profile/my_info/" > Hazte miembro de IFPA hoy mismo </a> <a class="score-button secondary secondary secondary GTMBUTTON" target="_self" rel="" title="Solicitud en español (PDF)" href="https://assets.freshproduce.com/download/assets/2026+Mexico_LATAM+Membership+App.pdf/3f6fac3ac7fa11f1889dbe8b9adb5281" > Solicitud en español (PDF) </a> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="centered"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-full"> <div class="score-content-spot rich-text " data-epi-type="content"> <h2><span style="font-weight: lighter;">¿Por qué</span> unirte a IFPA?</h2> <p>IFPA representa a más de 3,000 empresas en 90+ países y conecta a más de 50,000 profesionales de toda la cadena de suministro: producción, empaque, exportación, distribución, retail, foodservice y más.</p> <div style="border: solid 4px #e7efef; border-radius: 20px; padding: 20px;"> <p class="eyebrow">Nuestra misión es simple:</p> <p class="large-body"><strong>Ayudarte a crecer, competir y prosperar en un mercado cada vez más dinámico y global.</strong></p> </div> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="centered"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-full"> <div class="score-content-spot rich-text " data-epi-type="content"> <h2><span style="font-weight: lighter;">Una membresía que beneficia a</span> toda tu empresa</h2> <p>No es una membresía individual — es una inversión para todo tu equipo:</p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <p><img style="float: left;" src="/siteassets/images/icons/misc/icon-seed-black.svg" alt="""" width="20" height="20" />Acceso ilimitado para todos tus colaboradores</p> <p><img style="float: left;" src="/siteassets/images/icons/misc/icon-seed-black.svg" alt="""" width="20" height="20" />Descuentos en eventos para toda la empresa</p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <p><img style="float: left;" src="/siteassets/images/icons/misc/icon-seed-black.svg" alt="""" width="20" height="20" />Sin costo adicional por usuario</p> <p><img style="float: left;" src="/siteassets/images/icons/misc/icon-seed-black.svg" alt="""" width="20" height="20" />Recursos disponibles 24/7 en línea</p> </div> </div><div class=" w-full"> <div class="score-content-spot rich-text " data-epi-type="content"> <p><strong>Equipa a cada área de tu organización — desde operaciones hasta ventas — con herramientas que generan resultados reales.</strong></p> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe default " style="background-color: #E7EFEF;" > <div class="container"> <div class="centered"> <div class="w-full"> <div class="content-area justify-center"> <div class=" w-full"> <div class="score-content-spot rich-text " data-epi-type="content"> <h2><span style="font-weight: lighter;">Inteligencia de mercado para<br /></span>tomar mejores decisiones</h2> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <h3 style="display: flex; align-items: center; gap: 10px; flex-wrap: wrap;"><img style="flex-shrink: 0;" src="/siteassets/images/icons/ifpa/chart-icon.svg" alt="" width="40" height="40" /> Motor de Inteligencia Global</h3> <p>Accede a información estratégica impulsada por datos:</p> <ul> <li>Tendencias de consumo en tiempo real</li> <li>Datos de punto de venta (POS)</li> <li>Flujos comerciales globales</li> <li>Análisis por producto, región y canal </li> </ul> <p style="border-left: solid 4px #ade0bc; padding: 10px;"><strong>Formula preguntas en tu idioma y obtén respuestas inmediatas para guiar tu estrategia.</strong></p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <h3 style="display: flex; align-items: center; gap: 10px; flex-wrap: wrap;"><img style="flex-shrink: 0;" src="/siteassets/images/icons/ifpa/lightbulb-icon.svg" alt="" width="40" height="40" /> Plataforma de Datos de Consumo</h3> <p>En alianza con líderes de la industria:</p> <ul> <li>Datos mensuales de ventas y volumen</li> <li>Comparación de tu desempeño vs. mercado</li> <li>Seguimiento de cambios en la demanda</li> </ul> <p style="border-left: solid 4px #ade0bc; padding: 10px;"><strong>Convierte datos en decisiones que impulsan ingresos.</strong></p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <h3>Seguridad alimentaria y cumplimiento regulatorio</h3> <p>Protege tu operación con respaldo experto:</p> <ul> <li>Equipo especializado en inocuidad alimentaria</li> <li>Apoyo en retiros de producto y manejo de crisis</li> <li>Actualizaciones sobre regulaciones (FSMA y más)</li> <li>Capacitación y biblioteca de recursos bajo demanda</li> </ul> <p style="border-left: 4px solid #e89d3b; padding: 10px;"><strong>Mantente preparado ante cualquier desafío y cumple con estándares internacionales.</strong></p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <h3>Sostenibilidad que impulsa tu negocio</h3> <ul> <li>Marcos de referencia y mejores prácticas</li> <li>Casos de éxito de empresas líderes</li> <li>Herramientas para reducir impacto ambiental</li> </ul> <p style="border-left: solid 4px #e89d3b; padding: 10px;"><strong>Alinea tu operación con las expectativas del mercado global y de tus clientes.</strong></p> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="centered"> <div class="w-full"> <div class="section-header text-left"> <H2 class='' >Eventos que generan oportunidades reales</H2> </div> <div class="content-area justify-center"> <div class=" w-6col"> <div class="tile color-default promo-tile-automatic "> <div class="image-wrapper bg-default"> <img src="https://www.freshproduce.com/siteassets/images/events/global-produce-and-floral-show/2025/mobile-hero-2025v3.jpg/_croppings/event-landing-page-grid.jpg" loading="lazy" /> </div> <div class="caption"> <p class="eyebrow"> <span>Event</span></p> <p class="title">The Global Produce & Floral Show</p> <p class="description"> Meet the entire fresh produce and floral supply chain, make lasting connections and reconnect with peers at The Global Fresh Produce & Floral Show. </p> <div class="cta-area"> <a class="score-button seed-link " target="" href="/es/events/the-global-produce-and-floral-show/"> Learn more </a> </div> </div> </div> </div><div class=" w-6col"> <div class="tile color-default promo-tile-automatic "> <div class="image-wrapper bg-default"> <img src="https://www.freshproduce.com/siteassets/images/events/the-foodservice-conference/2023/fsc2023-hero.jpg/_croppings/event-landing-page-grid.jpg" alt="Monterey, California: Old Fisherman's Wharf on a summer's evening." loading="lazy" /> </div> <div class="caption"> <p class="eyebrow"> <span>Event</span></p> <p class="title">The Foodservice Conference</p> <p class="description"> Connect with 1,800+ attendees from across the supply chain at the premier event dedicated specifically to fresh produce in foodservice. </p> <div class="cta-area"> <a class="score-button seed-link " target="" href="/es/events/the-foodservice-conference/"> Learn more </a> </div> </div> </div> </div><div class=" w-6col"> <div class="tile color-blueagave promo-tile-automatic "> <div class="image-wrapper bg-blueagave"> <img src="https://www.freshproduce.com/siteassets/images/events/mexico-conference/2022/guadalajara-mexico.jpg/_croppings/event-landing-page-grid.jpg" alt="Guadalajara, Mexico" loading="lazy" /> </div> <div class="caption"> <p class="eyebrow"> <span>Event</span></p> <p class="title">The Mexico Conference</p> <p class="description"> The Mexico Conference, dedicado a toda la cadena de suministro, es el lugar ideal para crear conexiones globales en la industria de frutas, vegetales y flores. </p> <div class="cta-area"> <a class="score-button seed-link " target="" href="/es/events/the-mexico-conference/"> Learn more </a> </div> </div> </div> </div><div class=" w-6col"> <div class="tile color-default promo-tile-automatic "> <div class="image-wrapper bg-default"> <img src="https://www.freshproduce.com/siteassets/images/events/emerging-leaders/elp-hero.jpg/_croppings/event-landing-page-grid.jpg" alt="Participants at IFPA's Emerging Leaders Program executive training in Tucson, Arizona." loading="lazy" /> </div> <div class="caption"> <p class="eyebrow"> <span>Event</span></p> <p class="title">Emerging Leaders Program – Leadership Development for Rising Produce Professionals | IFPA</p> <p class="description"> The IFPA Emerging Leaders Program prepares high-potential leaders from all segments of the fresh produce and floral supply chains for future leadership roles. </p> <div class="cta-area"> <a class="score-button seed-link " target="" href="/es/events/Emerging-Leaders-Program/"> Learn More </a> </div> </div> </div> </div><div class=" w-full"> <div class="score-content-spot rich-text " data-epi-type="content"> <p style="border-left: solid 4px #00635f; padding: 10px;"><strong>Los miembros obtienen tarifas preferenciales para todos los participantes de su empresa.</strong></p> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe default " style="background-color: #FEF3E4;" > <div class="container"> <div class="centered"> <div class="w-full"> <div class="section-header text-left"> <H2 class='' >Diseñado para empresas en Latinoamérica</H2> </div> <div class="content-area justify-center"> <div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <p><img style="display: block; margin-left: auto; margin-right: auto;" src="/siteassets/images/icons/numbers/diamond-number-01.png" alt="Number 1" width="50" height="50" /></p> <p style="text-align: center;">Expandir oportunidades de exportación</p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <p><img style="display: block; margin-left: auto; margin-right: auto;" src="/siteassets/images/icons/numbers/diamond-number-02.png" alt="Number 2" width="50" height="50" /></p> <p style="text-align: center;">Conectar con compradores internacionales</p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <p><img style="display: block; margin-left: auto; margin-right: auto;" src="/siteassets/images/icons/numbers/diamond-number-03.png" alt="Number 3" width="50" height="50" /></p> <p style="text-align: center;">Entender tendencias en mercados clave (EE. UU. y global)</p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " style="background-color: #FFFFFF;" data-epi-type="content"> <p><img style="display: block; margin-left: auto; margin-right: auto;" src="/siteassets/images/icons/numbers/diamond-number-04.png" alt="Number 4" width="50" height="50" /></p> <p style="text-align: center;">Fortalecer tu competitividad en toda la cadena de suministro</p> </div> </div> </div> </div> </div> </div> </section> <section class="score-stripe default " style="" > <div class="container"> <div class="centered"> <div class="w-full"> <div class="section-header text-center"> <H2 class='' >Únete hoy</H2> </div> <div class="content-area justify-center"> <div class=" w-full"> <div class="score-content-spot rich-text " data-epi-type="content"> <p class="large-body" style="text-align: center;">Dale a tu equipo las herramientas, la inteligencia y las conexiones que necesita para crecer.</p> <p class="large-body" style="text-align: center;"><a class="score-button tertiary large-body" href="https://my.freshproduce.com/s/login/?startURL=%2Fs%2F&_gl=1*1w7he9u*_gcl_au*MTMwMDcwODI5OC4xNzg5MzkzNTAw*_ga*Mzk1ODM4NTE2LjE3NzMyNDQ1NTY.*_ga_7R3KC08440*czE3OTIwMDEwNDMkbzUwNyRnMSR0MTc5MjAwNTI4NyRqMzYkbDAkaDA.#/profile/my_info/">Hazte miembro de IFPA hoy mismo</a></p> <p><br /></p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text " data-epi-type="content"> <p class="eyebrow">Solicitudes en español (PDF)</p> <p><a class="score-button secondary" href="https://assets.freshproduce.com/download/assets/2026+Mexico_LATAM+Membership+App.pdf/3f6fac3ac7fa11f1889dbe8b9adb5281">México y Latinoamérica</a></p> </div> </div><div class=" w-6col"> <div class="score-content-spot rich-text mb-lg" data-epi-type="content"> <p class="eyebrow">Solicitudes en español (PDF)</p> <p><a class="score-button secondary" href="https://assets.freshproduce.com/download/assets/2027_Chile_Membership_App.pdf/be1691dec80411f1aa3772a0c233d959">Chile</a></p> </div> </div><div class=" w-full"> <div class="people-card" data-epi-type="content"> <div class="image-wrapper"> <img src="/siteassets/people/all-staff-hs/ruben-ramirez.jpg" class="" alt="Ruben Ramirez" title="Ruben Ramirez" loading="lazy" /> </div> <div class="caption"> <p class="name">Ruben Ramirez</p> <div class="rich-text"> <p>General Manager, Mexico<br />International Fresh Produce Association</p> </div> <a href="tel:+5214426477620" class="phone" data-epi-edit="PhoneNumber">+52 1 442 647 7620</a> <a href="mailto:rramirez@freshproduce.com" class="email" data-epi-edit="EmailAddress">Email Ruben Ramirez</a> </div> </div> </div> </div> </div> </div> </div> </section> </main> <footer class="default"> <div class="container"> <div class="brand"> <div class="logo"> <a class="score-image-button" href="/es/"> <img 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1.91999V1.91999Z" fill="#FFFFFF" /><path d="M11.9109 14.3247C11.9321 14.3492 11.9532 14.3745 11.9743 14.3999H12.5066C12.4773 14.0807 12.4736 13.7597 12.4955 13.4399H10.8623C11.2545 13.6802 11.6081 13.9785 11.9109 14.3247V14.3247Z" fill="#FFFFFF" /></svg> <span>Events</span> </a> </div> <ul class="menu-list-links"> <li class="menu-list-item"> <a href="/es/events/webinars/" target="" class="">Webinars</a> </li> <li class="menu-list-item"> <a href="/es/events/awards/" target="" class="">Awards</a> </li> </ul> </div> </div> </div> </div><div class="w-3col "> <div class="footer-panel column"> <div class="content-area"> <div class="menu-list"> <div class="menu-list-title"> <a href="/membership/" target="" class=""> <svg width="22" height="24" viewBox="0 0 22 24" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_2492:11721)"><path d="M9.9836 18.4752C10.0757 17.5408 10.3203 15.0589 6.47884 13.1539C5.82635 12.8537 5.24363 12.4208 4.76795 11.8826C4.66949 11.76 4.57821 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3.30516C14.4697 3.94879 13.5492 4.30614 12.5939 4.30737H11.4478C12.4748 3.43423 13.5841 2.66276 14.7601 2.0038C13.5062 2.09491 11.7403 3.21416 10.9915 3.74394C11.1956 2.91315 11.6719 2.17456 12.3445 1.64588C13.0171 1.1172 13.8472 0.828838 14.7027 0.826751V0.826751ZM5.98315 4.04496H7.23047C7.82473 4.04595 8.40339 4.23523 8.88338 4.5856C9.36336 4.93597 9.71997 5.42942 9.90203 5.9951C9.16512 5.54609 8.34759 5.24539 7.49536 5.1099C7.49536 5.1099 8.6004 5.74261 9.59623 6.44205H8.76295C8.08942 6.4413 7.43849 6.19899 6.92841 5.75913C6.41833 5.31928 6.08293 4.71106 5.98315 4.04496V4.04496Z" fill="#FFFFFF" /></g><defs><clipPath id="clip0_2492:11721"><rect width="21.1169" height="24" fill="white" /></clipPath></defs></svg> <span>Membership</span> </a> </div> <ul class="menu-list-links"> <li class="menu-list-item"> <a href="/es/membership/Join/" target="" class="">Unete</a> </li> <li class="menu-list-item"> <a href="/es/membership/get-involved/" target="" class="">Get Involved</a> </li> <li class="menu-list-item"> <a href="/es/membership/advertise-and-sponsor/" target="" class="">Partner, Advertise and Sponsor</a> </li> </ul> </div> <div class="menu-list"> <div class="menu-list-title"> <a href="/who-we-are/" target="" class=""> <svg width="34" height="24" viewBox="0 0 34 24" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_2492:11725)"><path d="M32.2373 8.07053C31.6096 7.36914 30.7764 6.88396 29.8566 6.68424C28.9368 6.48453 27.9774 6.58051 27.1153 6.95846L27.0541 6.04187C27.0435 5.88384 26.9733 5.73574 26.8576 5.62755C26.7419 5.51935 26.5895 5.45914 26.4311 5.45911H20.0719V0.624018C20.0718 0.536278 20.0532 0.449559 20.0173 0.369482C19.9815 0.289406 19.9292 0.217769 19.8638 0.159236C19.7984 0.100703 19.7215 0.0565814 19.6379 0.0297394C19.5544 0.00289743 19.4662 -0.00606938 19.3789 0.00343241C13.1143 0.699171 13.151 5.4671 13.1825 6.07995L12.7199 12.9965L6.85977 10.4705L6.95876 10.3199C7.02883 10.2133 7.06454 10.0878 7.06105 9.96025C7.05757 9.83273 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15.5489C30.5975 16.0976 30.1313 16.528 29.5622 16.762C28.9931 16.9961 28.359 17.0181 27.775 16.8241L27.2036 8.27865C27.858 7.8977 28.6232 7.75276 29.3716 7.868C30.12 7.98324 30.8062 8.35168 31.3156 8.91184C32.461 10.1675 32.2397 13.5165 30.8761 15.5489Z" fill="#FFFFFF" /></g><defs><clipPath id="clip0_2492:11725"><rect width="33.2936" height="24" fill="white" /></clipPath></defs></svg> <span>Who We Are</span> </a> </div> <ul class="menu-list-links"> <li class="menu-list-item"> <a href="/es/who-we-are/history/" target="" class="">History</a> </li> <li class="menu-list-item"> <a href="/es/who-we-are/press-center/" target="" class="">Press Center</a> </li> <li class="menu-list-item"> <a href="/es/who-we-are/board-of-directors/" target="" class="">Board of Directors</a> </li> <li class="menu-list-item"> <a href="/es/who-we-are/careers-and-internships/" target="" class="">Careers</a> </li> <li class="menu-list-item"> <a href="/es/who-we-are/brand-guidelines/" target="" class="">Brand 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13.0085C9.19637 13.7213 10.1628 14.1222 11.1708 14.1234ZM11.1708 7.82535C11.6645 7.82535 12.147 7.97173 12.5575 8.24598C12.9679 8.52023 13.2878 8.91004 13.4767 9.3661C13.6656 9.82216 13.7151 10.324 13.6188 10.8082C13.5225 11.2923 13.2847 11.737 12.9357 12.0861C12.5866 12.4351 12.1419 12.6729 11.6578 12.7692C11.1736 12.8655 10.6718 12.816 10.2157 12.6271C9.75965 12.4382 9.36984 12.1183 9.09559 11.7079C8.82134 11.2974 8.67496 10.8149 8.67496 10.3212C8.67572 9.65952 8.93892 9.02512 9.40683 8.55722C9.87473 8.08931 10.5091 7.82611 11.1708 7.82535Z" fill="#FFFFFF" /></g><defs><clipPath id="clip0_2516:11960"><rect width="24.0822" height="24" fill="white" /></clipPath></defs></svg> <span>My Account</span> </a> </div> <ul class="menu-list-links"> <li class="menu-list-item"> <a href="/es/sitemap/" target="" class="">Sitemap</a> </li> <li class="menu-list-item"> <a href="/es/accessibility/" target="" class="">Accessibility</a> </li> <li class="menu-list-item"> <a href="/es/privacy-policy/" 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